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Marketing PDF, ePub eBook


Marketing.pdf


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Book Summary

Thoroughly revised and expanded, this book covers the modern marketing curriculum as it is presented in leading business schools. A true-to-life hypothetical company is presented with explanation and analysis of both domestic and international marketing strategies. There is also a special brand new chapter on Internet marketing with analysis of ways in which it differs from traditional marketing methods.

File Name:Marketing
Posted By:Richard Sandhusen
Published on 2000 by Barron's Educational Series
ISBN-10:0764112775
Status : AVAILABLE
Ratting: 4.6 of 5 | PDF File Ready to download
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